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      <image:title>Selected Work - Aspen VRTX Launch</image:title>
      <image:caption>Another first for Aspen, a full 360 launch campaign for a category defining spinal care solution. With the final production model still months out, I brought in previous vendor partners for renders and video, then led the in-house team to come up with a fleshed out campaign long before anyone had even seen the product.</image:caption>
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  <url>
    <loc>https://www.bradsargeant.com/about</loc>
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    <lastmod>2026-02-05</lastmod>
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      <image:title>About</image:title>
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  <url>
    <loc>https://www.bradsargeant.com/contact</loc>
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    <lastmod>2017-05-24</lastmod>
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  <url>
    <loc>https://www.bradsargeant.com/odds-n-ends</loc>
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    <lastmod>2026-01-08</lastmod>
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      <image:title>Odds n' Ends</image:title>
      <image:caption>Digital brand campaign for Reveal Clear Aligners aimed at orthodontists to gain market share in a very competitive space.</image:caption>
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      <image:title>Odds n' Ends - Make it stand out</image:title>
      <image:caption>“Rebuilt from the roots up.” Digital brand campaign elements for Studio Pro (scanner software), aimed at orthodontists to announce major improvements.</image:caption>
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      <image:title>Odds n' Ends</image:title>
      <image:caption>Directed an agency based team to create packaging mock ups for each size/category based on an approved look from the Mars packaging group.</image:caption>
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      <image:title>Odds n' Ends</image:title>
      <image:caption>One arm of a multi-channel year long campaign targeted at general dentists asking them to take on more endodontic procedures and increase practice revenue.</image:caption>
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    <image:image>
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      <image:title>Odds n' Ends - Make it stand out</image:title>
      <image:caption>Postcards for a national campaign promoting Carpenter Sleep Systems line of pillows.</image:caption>
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    <image:image>
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      <image:title>Odds n' Ends - Make it stand out</image:title>
      <image:caption>Directed an agency based team to create refreshed packaging designs for each category based on an approved look from the Mars packaging group.</image:caption>
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    <image:image>
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      <image:title>Odds n' Ends - Make it stand out</image:title>
      <image:caption>Brand refresh for Doctors Best vitamins, Amazon page and catalog examples.</image:caption>
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    <image:image>
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      <image:title>Odds n' Ends - Make it stand out</image:title>
      <image:caption>Elevated packaging design for Kerr’s premium dental curing light.</image:caption>
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      <image:title>Odds n' Ends - Make it stand out</image:title>
      <image:caption>Digital email drip campaign for a dental bonding agent.</image:caption>
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      <image:title>Odds n' Ends - Make it stand out</image:title>
      <image:caption>Campaign elements targeted at general dentists to sell in the idea of giving Kerr’s procedural workflow a try on their busiest day.</image:caption>
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      <image:title>Odds n' Ends - Make it stand out</image:title>
      <image:caption>Brand launch assets for an herbal based spray - brand, packaging and Amazon page.</image:caption>
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      <image:title>Odds n' Ends - Make it stand out</image:title>
      <image:caption>Outdoor campaign for a local non-profit. Had to keep it bold and simple as there were multiple translations that went up in select local cities.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.bradsargeant.com/case-study</loc>
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    <lastmod>2026-01-28</lastmod>
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      <image:title>Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/58f19cdcf7e0abff4dd8404e/cc07fc31-3e0a-4cd5-8195-e2aafcffc8d4/kk-story-04.png</image:loc>
      <image:title>Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/58f19cdcf7e0abff4dd8404e/4fe93720-5407-4c62-828c-6ecccbcd50d0/kk-story-01.png</image:loc>
      <image:title>Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/58f19cdcf7e0abff4dd8404e/a10dabce-6f85-4562-b399-59c0d7a7e8b0/kk-creative-process.jpg</image:loc>
      <image:title>Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/58f19cdcf7e0abff4dd8404e/7387396e-4cbc-4bd9-a8c1-4902b73af8e1/kk-process.jpg</image:loc>
      <image:title>Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/58f19cdcf7e0abff4dd8404e/dc8e82f2-33e0-44aa-957c-eca233222324/kk-flyers.jpg</image:loc>
      <image:title>Case Study - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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